Finding Inspiration with Max Tan of MAX.TAN
Local fashion designer, Max Tan, has been a frontrunner many times since his entry into the notoriously competitive business of fashion. He graduated at the top of his class from the Nanyang Academy of Fine Arts; his eponymous label, MAX.TAN, was the first Asia-based brand invited to showcase at Modefabriek, a fashion trade event in Amsterdam; and a quick Google search will reveal just how often he’s been lauded as one of the hottest names to look out for in fashion.
Now, with more than a decade under his belt as the creative soul behind MAX.TAN, there’s no denying how riveting Max’s work has been in Singapore’s design scene. He’s also become a distinctive face at Boutiques — bringing with him a stark visual display of monochromatic minimalism, which belies the raging rebellious streak in MAX.TAN. From genderless designs to surprising silhouettes, innovative cuts and drapes, and the manipulation of sartorial norms, every MAX.TAN piece is an unexpected outcome of the sombre inspirations that usually ground them.
The label’s upcoming Spring/Summer 2021 Women’s Ready-To-Wear collection doesn’t veer off course. It draws from and thoroughly inspects the art of calligraphy, with unstructured constructions informed by the sweeping movement of brushstrokes and traditional Southeast Asian dress. Below, we dive deeper into the creative process behind this awaited collection — the result of an afternoon spent at MAX.TAN’s showroom where we poured over fascinating sketchbooks, sneaked peeks at prototypes, and spoke to Max himself about inspiration and building his latest collection.
Max, how did MAX.TAN’s Spring/Summer 2021 come about?
Max: The collection started with inspiration from Nanyang Style artist — Lim Tze Peng. While exploring linework and calligraphy strokes, the intensive research I was doing brought me towards a deeper examination of elements that can define a Nanyang Style in fashion.
I believe in a process of application rather than replication when it comes to drawing inspiration for my designs. In my primary research, for instance, I barely include any fashion pictures because when you take reference from these, the references become really obvious. I would rather have my own creative process inform the end result. In fact, I find that developing and growing the original inspiration is often more exciting than the inspiration itself.
For Spring/Summer 2021, my process led me to tailoring and draping garments like flowing calligraphy strokes, while being informed by Southeast Asian garment archetypes. If I were to follow my initial inspiration strictly, the result might have been just a calligraphy print story — a literal translation.
Where else have you found inspiration for your designs?
Max: As I look back at my past 10 years of collections, there are some recurring themes and design elements that I keep revisiting. These include deconstruction and reconstruction, Asian garment archetypes, and draping. While the inspiration changes each season, the design language does not. For example, most of my pieces include the wrap style closures commonly found in traditional Southeast Asian attires and costumes, as well as excess fabrics, which allows wearers to transform and ‘reshape’ the clothing form in relation to their body.
What is something you find unexpected in your sources of inspiration?
Max: Being interested in cuts of cultural and heritage garments is something that I did not set out to do when I started MAX.TAN ten years ago. However, translating — not in a literal manner — and reflecting this part of the world where I am based out of continues to fascinate me even till today.
Creative slumps can be a real struggle for designers. What advice do you have for tackling a lack of inspiration?
Max: Have fun and play! I love draping and exploring the technical aspects of garment making. The process of playing without any parameters opens up a lot of possibilities. Personally, I like making things as new and exciting as possible when I’m designing. I find the process less enjoyable if I were to revisit ideas, which is also why I don’t keep my old sketchbooks from previous collections in the studio. They are stored away at my mum's place instead. Even when I do revisit ideas, I try not to look at the past references or creative processes.
Discover more designs from MAX.TAN:
By SERENE GOH of Public Culture, an editorial experience studio that believes in connection over communication. This feature was photographed by Christopher Wong for Boutique Fairs Singapore.